Tirso Lopez

Collaborating closely across the organization to drive operational excellence, Tirso oversees Baker’s internal processes, ensuring the seamless delivery of market-leading services through a robust digital infrastructure. He is accountable for the smooth performance of Baker’s operational systems, focusing on empowering his colleagues through the continuous improvement and scalability of the digital tools and CRM platforms that enable our teams to provide exceptional value to both buyers and developer clients.

Tirso joined Baker over a decade ago, bringing with him a resilient background in mortgage financing and a deep technical foundation in web development and IT. He began his tenure as a Project Manager and has since transitioned into his current role as Operations Manager. This evolution from project-level execution to high-level operations has provided him with a comprehensive understanding of the business, enabling him to apply an unrelenting commitment to process optimization and a mastery of digital advertising. By designing and implementing custom-made digital solutions, he bridges the gap between complex data analysis and strategic sales execution, ensuring that Baker’s strategies remain perfectly aligned while fostering positive change and operational efficiency across the organization.